If it’s really about journalism, putting news where 1.4B see it is effective engagement


With The Washington Post now publishing all its stories—more than 1,200 per day—on Instant Articles, one has to wonder what influence that decision has had on the publication’s stellar Facebook performance as of late. The Post was the 14th most engaged publisher on Facebook in December, but came in ninth in terms of shares.

Read the full piece at The Content Strategist
From newsplexer.com