If video game makers were news media, we’d focus more on being a rewarding experience

More than anything, the gaming industry has been willing to experiment with different formats and business models because it isn’t clear what may work with a given audience. Unfortunately, many traditional media companies aren’t very good at experimentation, even as the steep decline in ad dollars has put pressure on them to catch up.

Read the full piece at Fortune
From newsplexer.com

Advertisements