NBC’s BreakingNews app adds proximity alerts, mutes & other personalization seeking hooks to people’s need to know

Proximity alerts

“First, we reserve our universal push alerts for bigger stories than most news apps,” says BreakingNews founder Cory Bergman. “Then we enable users to set their own custom push notifications for any of over 40,000 topics including places, well-known people, companies, ongoing stories and issues in the news.

“And our latest addition is proximity alerts that notify users when big news is breaking nearby their location.”

…The recent update is the latest in a string of personalisation features offered by the BreakingNews app, which include allowing users to ‘mute’ certain types of stories…

Read the full piece at Journalism.co.uk
From newsplexer.com