Twitter’s Credibility Problem | ReadWriteWeb ::after years of Twitter use, users factor in more skepticism::


Published last month in Communication Quarterly, the research by Mike Schmierbach and Anne Oeldorf-Hirsch used two experiments to show that a New York Times story posted on the website was seen by respondents as more credible than when the same story was posted on the newspaper’s Twitter feed. Additionally, stories posted on Twitter were seen as less important than stories in a newspaper or linked by a blog.

Read the full piece at