Knight Center | Canadian newspaper uses crowdsourcing to register readers as sources ::interactivity plus::

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In an effort to “find the right people to offer insight, perspectives and ideas on the issues of the day,” Canada’s Calgary Herald has introduced a new initiative allowing potential sources to register with the newspaper, the Herald reported. Known as “Be a Source,” the system encourages anyone with “an area of expertise,” whether “politics, health care or playing the kazoo,” to sign up as a source to be contacted by journalists.

Poynter referred to it as “metacrowdsourcing,” or “applying crowdsourcing to sourcing itself rather than an individual reporting project.”

Read the full piece at knightcenter.utexas.edu
Image credit: cooltownstudios.com

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