Journalistics | Newsroom Facebook Fans – Quality vs. Quantity ::the ‘more’ arguments tend to be about money::


There are at least a few arguments that support building a quality fan base and many more that support building a fan base simply for quantity. Here’s a look at both sides and how your station might be able to get the best of both worlds.

  • More Fans = More Impressions
  • More Fans = More Conversation
  • Quality Fans = Quality Interaction
  • More Fans = More Sponsorship Opportunities
  • Quality Fans = Less Spam
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